Our story

Yiing Digital’s journey is as unique as the visionary behind it. Founded by a seasoned professional with an MD degree and two Master's degrees in Genetics, our story begins not in the bustling world of digital marketing, but in the precision-driven realm of medicine. For over 20 years, our founder dedicated themselves to the medical field, honing a deep understanding of science, technology, and the importance of clear, impactful communication.

At Yiing Digital, we blend data-driven strategies with creative storytelling, crafting campaigns that resonate on a human level while driving measurable results. Our approach is informed by our founder’s extensive experience in the medical field, where accuracy, clarity, and trust are paramount. Our mission was clear: to help businesses, particularly those in the health, science, and technology sectors, navigate the complexities of the digital world with the same precision and care that defines the medical profession.

Today, Yiing Digital stands as a testament to the power of cross-disciplinary thinking. We’re not just marketers—we’re problem solvers, innovators, and partners in our clients’ success. And as the digital landscape continues to evolve, we’ll continue to lead the way, guided by the same principles that have defined our journey from the start.

Frequently asked questions (FAQs)

  • We work with a wide range of medical practices, including hospitals, clinics, private practices, medical device companies, pharmaceutical firms, and telemedicine providers.

  • We focus on creating content that is informative, empathetic, and accessible, designed to meet the specific needs of patients while building trust and engagement with your practice.

  • We use key performance indicators (KPIs) such as patient acquisition rates, website traffic, conversion rates, and engagement metrics to measure the effectiveness of our campaigns.

  • Our strategies include search engine optimization (SEO), local SEO, content marketing, pay-per-click (PPC) advertising, and social media marketing, all tailored to the healthcare industry.

  • Yes, we offer comprehensive online reputation management services, including monitoring, responding to, and encouraging patient reviews to enhance your online presence.

  • We conduct thorough market research and use data-driven targeting techniques to ensure that your marketing campaigns reach the right patient demographics for your specific services.

  • We integrate telemedicine into your digital marketing strategies by promoting virtual consultations, creating educational content about telehealth, and optimizing your online platforms for telemedicine services.

  • Our team includes content creators with expertise in the medical field, ensuring that all content is accurate, authoritative, and easy to understand for both patients and healthcare professionals.

  • Our agency is founded by a medical professional with over 20 years of experience in the field, giving us a deep understanding of the healthcare industry and a unique ability to create effective, compliant marketing strategies.